Mood Ring, the Popular Cannabis Brand of Neptune Wellness, Launches Two Vape Products in Canada
Neptune Wellness Solutions Inc. (NASDAQ: NEPT) (TSX: NEPT), a fully-integrated health and wellness company offering legal cannabis and hemp products, and consumer packaged goods, announced the launch of two vape products by its popular cannabis brand Mood Ring in the provinces of Ontario, Alberta and British Columbia.
The two products, Jack Flash and Pure Kush were launched in Alberta and British Columbia, while in Ontario only Jack Flash was launched.
The addition of vapes to Mood Ring’s existing products of cannabis flower, THC and CBD oils and capsules, and hashish products, widens the company’s market opportunities.
The company is also planning to launch more products from its Mood Ring brand across Canada throughout the next year.
About Neptune Wellness Solutions Inc.
Neptune Wellness Solutions is a Canadian biotech company which produces nutraceuticals, cannabis and hemp products, and consumer packaged goods. It was founded in 1998 and is headquartered in Quebec in Canada.
It extracts and purifies cannabis oil for medical cannabis communities. It has got a large-scale cannabis processing plant in Quebec and a hemp-processing plant in the state of North Carolina in the U. S.
The company is focused on research to produce affordable consumer products, and natural, plant-based and environment-friendly lifestyle brands. It uses a very flexible and cost-efficient manufacturing and supply network that is easily adaptable to consumer needs. Neptune has got many retail partners and e-commerce channels for marketing its products.
Mood Ring Vapes
Michael Cammarata, Chief Executive Officer and President of Neptune Wellness Solutions, said that the demand for vapes was increasing across Canadian provinces, making vapes the third-largest category of cannabis products by sales in Canada.
He said that on the basis of the success of the company’s other products and scalable vape production, they were anticipating a significant contribution by way of revenue from vape products in the following years.
He added how Jack Flash and Pure Kush 510 thread cartridges featured two special strains, produced using all-natural materials that enabled the company to deliver a differentiated product from both an experience and sustainability perspective.
According to him, the launch of vape products marked the next step in the company’s strategy of transforming its cannabis business from a slow-growth, low margin extraction business to a high growth, higher margin branded CPG business.
Mood Ring’s vapes are produced in an eco-friendly manner using biodegradable mouth pieces of hemp-plastic and a low-energy extraction process that has been patented by Neptune.
Remembering man’s everlasting indebtedness to nature, the company will be providing a part of its income, from the sales of Mood Ring products, for the planting of trees. This will be done through its partnership with the non-profit organization One Tree Planted, which is working to protect the environment.